Business & Trade Development

About Business & Trade Development Package

Platform Expand introduces the Business & Trade Development Package for businesses that want to start their trading journey to and from Canada. Platform Expand helps you manage and communicate with buyers and partners, facilitate trade activities, and update real-time market insights. With Platform Expand, you can expand your business footprint, build trusted relationships, and operate seamlessly across borders, minimizing challenges in the Canadian and international markets.

Services

Trade Promotion

Support the identification, categorization, engagement, and development of commercial opportunities tailored to each product category.

 

What’s included

Price (in CAD, tax excluded)

Buyer Validation:
• Develop a target buyer profile suited to the product.
• Identify and screen 5–10 potential buyers or partners.
• Consolidate buyer interest levels and feedback regarding the product.
• Compile buyer requirements and proposals concerning product specifications, sizes/grades, and packaging.
• Gather information on pricing, MOQ/volume, logistics, trade terms, and required documentation or certifications.
• Propose adjustments to enhance market accessibility.

Connection & Sales Pitch:
• Act as the representative to connect with buyers, present products, and conduct commercial negotiations with 3–5 buyers.
• Secure business authorization and oversee the execution of the first successful transaction.

 

• From $5,000 – $8,000
• 8% commission per order (1-year term)

OUTCOMES ACHIEVED: A list of target buyers was identified and screened, accompanied by a summary of market feedback and actual requirements. Sales pitches were presented to 3–5 buyers, followed by support and monitoring for the initial orders.

Note: The exact quote is based on the number of SKUs within the product category intended for export.

Trade Representative

Once products, materials, and target partners are in place, businesses require activities to support sales and create tangible market experiences. Platform Expand assists in executing trade marketing initiatives and providing commercial representation to maintain buyer relationships, drive sales, and facilitate transactions in Canada.

 

What’s included

Price (in CAD, tax excluded)

Trade Marketing
• Execute sampling, product introductions, and buyer presentations at appropriate touchpoints.
• Activate touchpoints and support B2B partners with product introductions, customer experiences, and product development.

Sales Representative
• Accept KPIs and coordinate the implementation of sales-driving activities aligned with agreed-upon targets.
• Monitor programs, the sales pipeline, and performance; consolidate feedback from buyers and the market.
• Plan promotional activities and sales support programs for specific periods.
• Represent or assist the company during commercial discussions and negotiations with buyers/partners.
• Track orders, reorder demand, and any issues arising during transactions.
• Provide periodic reports on commercial activities and sales performance, and propose next steps.

 

• $3,000 – $5,000/month.
• Minimum 6-month contract.
• +8% commission per order.

OUTCOMES ACHIEVED: Trade marketing activities enhance product experiences and support the conversion of market opportunities. Sales representative activities drive sales volume and business performance.

Note: An accurate quote based on the number of SKUs in the product category intended for export.

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